Pura Vida : Pure Life

In the summer of 2010, what was once a college graduation trip to Costa Rica between two friends had somehow become the creation of one of the greatest charity movements of all time.

Pura Vida Bracelets
This company is more than just bracelets, but it’s also about giving back to charitable causes all around the world! Since January of 2016, their bracelets have brought in a grand total of $932,358 towards charities which continues to grow each day. Some of their causes include animal awareness, cancer awareness, education and children, environmental causes, memorial causes, service/military, women causes, and they even take submissions for your own charity and/or cause!

The ocean and the mammals that inhabit it have a special place in my heart. Usually when I’m helping with a charity event, it has something to do with giving back to our planet and the animals we walk alongside. Recently, I made donations to Save The Dolphins and Save The Orcas: Anti-Captivity.

Save The Dolphins
This bracelet was created particularly to help save those dolphins who suffer from the annual dolphin hunt in Japan. In 2013, the documentary The Cove was released to share the heartbreaking truth of this gruesome annual slaughter. This hunt was created to sell their meat that is in fact poisoned with mercury, which they falsely advertise at markets as whale or other fish meats. Mercury poisoning is very deadly and can cause sever illnesses, if not death, in people and children of all ages. Pura Vida agreed that this is a cause we MUST support.

Save The Orcas: Anti-Captivity
This in particular stole my heart. My favorite mammal, since my first encounter with one when I was 8 months old, is the Orca (Killer Whale), or as I called them at the time, Free Willy. We all know about the 2015 documentary, Blackfish. It breaks my heart to see a franchise I once admired fail not only their fans, but their animals too. WDC is the leading global charity dedicated to the protection of whales and dolphins. Their vision, just like mine and many more, is a world where every whale and dolphin is safe and free. Just like Willy. 10% of net profits of this bracelet will be donated to the Whale and Dolphin Conservation.

Pura Vida Bracelets
Shop Charity Collection

*Pura Vida offers more than just bracelets, they also offer accessories like bags, jewelry, apparel, swimsuits, ect.

Help Support
Use code Erika.Randazzo46 for 20% off your purchase! 💝

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